Tuesday, September 2, 2008

Wheatgrass: Health benefits from roots to tips


The continuing trend towards alternative medicine and nutritional supplements has accelerated to the level of wide global acceptance and consumption. Citizens of first world countries are slowly accepting traditional remedies once confined to the medical cabinets of people from the Orient. Everyday, different kinds of plants, herbs, and roots are being discovered and manufactured into capsules, powders, and juices, targeting a particular kind of illness and promising preventive—even healing—results.
Wheatgrass in its raw formMalaysian-based Easy Pha-Max promises a holistic approach to health management with its prime product, INS Wheatgrass Powder. Unlike the conventional way of growing and processing of raw plants into nutritional supplements, the manufacturing of Wheatgrass Powder involves bio-technology, using a process called Indoor Organic Aerophonic Cultivation (IOAC).
Wheatgrass is the immature sprout of the wheat plant, believed to provide supplemental and curative benefits. In the 1930’s, Americans started using wheatgrass as a result of an experiment done by agricultural chemist Charles Schnabel with dying hens.
FROM ROOTS TO TIPS
According to Wong, INS Wheatgrass is the first to use both the root and leaf components of the plant, following the principle of the yin and yang of the traditional Chinese medicine. The root of wheatgrass was found to have a ‘heating’ effect on the body, while the leaves have a cooling effect, creating a balance or neutrality. Wong added that the product is recommended and suitable even for children and the elderly, who are usually sensitive to particular medications or supplements.
Among the key components of wheatgrass are chlorophyll, enzymes, fiber, and alkaline. These, along with 17 amino acids, 13 vitamins including A, C, E, and B complex, and 10 minerals acting as detoxifiers, anti-oxidants, and energy boosters, promote good blood circulation and overall health.
Research shows that the body is slightly acidic, ideal for the growth of healthy fungi that destroy harmful bacteria while maintaining an alkaline level of pH 7.36. When the body becomes too acidic due to abuse, the hemoglobin in the blood suffers, making it difficult for the red blood cells to perform its functions, allowing certain diseases to thrive in the body. Considered as the King of Alkaline Foods, INS Wheatgrass is said to be an acid-busting power juice that eliminates excessive acids, neutralizes the pH level of the body, and reduces weight.
"Wheatgrass is a...complete food, and when [one’s] pH (level) is (balanced), excess weight will be [eliminated]," says Edward Ling, CEO of USA/Philippines Easy Pha-max.
Wheatgrass also has a high level of chlorophyll, the lifeblood of every plant, whose characteristics closely resembles those of hemoglobin. The 70 percent concentration of chlorophyll in the wheatgrass acts as a cleansing agent for the liver and the digestive tract, serves as an anti-inflammatory agent, and neutralizer of toxins, as well as a nourishing factor to assist proper blood circulation, boost the immune system, and prevent anemia.
"I have never felt so good in my entire life," attests Ola Madsen, a 61-year-old body builder competing for Mr. America and the president of Easy Pha-Max USA. Madsen takes four sachets of INS Wheatgrass everyday as well as all the other products of Easy Pha-max. "It’s natural. Your (body) knows it; you can take it together with other supplements. It compliments them."
Meanwhile, enzymes, another stand-out component of wheatgrass, have an anti-aging property. Super Oxide Dimustase, a kind of enzyme found in wheatgrass, targets free radicals and aids in repairing damaged cells. It is highly efficient in reducing tumor and cyst because it prevents cancer cells to spread throughout the body.
Despite the completeness of wheatgrass, Ling advises that a person should continue to eat regular food to balance the effects. He recommends the continuous and consistent drinking of wheatgrass juice to sustain the immunity of the body, especially the acid-alkaline pH level. When it comes to side effects, Ling says their product is also approved, certified, and recognized by Food and Drug Administration in the US and the Bureau of Food and Drugs and Ministries of Health in Thailand, Japan, and Malaysia.
"But if [wheatgrass is not subjected to the] proper process, [say if a customer buys] it raw in the market, some of this can be contaminated. We go through a proper procedure and quality assurance system," says Ling. He also assures that there is no withdrawal syndrome if one decides to stop drinking INS Wheatgrass juice.
BIO-TECHNOLOGY APPROACH
Easy Pha-max started developing wheatgrass in 1999 using a unique process of IOAC: growing the plant in a controlled environment. With IOAC, wheatgrass is not planted in the soil, left without water, and hangs in the air. It is housed in temperatures ranging from 15 to 18 degrees Celsius to maintain its nutrient contents and yield abscissic acid.
After eight days, aerophonic wheatgrass is harvested. According Japanese research, eight days is the maximum time wherein wheatgrass can maximize its full health potentials. Processing, drying, and packing are also done under low temperatures.
"We believe that there is a world trend to change from synthetic to alternative medicine, and we know it’s going to be big in Asia," says Ben Wong, co-founder of Easy Pha-max, who, together with his top executives and members from America and Trinidad and Tobago, flew to the country to promote the product.
The company also has projects underway to maximize the herbal products in the Philippines by collaborating with the Department of Science and Technology and Philippine Council for Health Research and Development, in developing 150 herbs useful for commercialization.

4 comments:

claire_williams2007 said...

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claire_williams2007 said...

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btr said...

Hi,

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sarah said...

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Sarah

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